Bragi AI is a modular, full-stack audio software platform that enables audio brands and channel partners to create competitive headphones and complete audio product portfolios with minimal engineering effort. It combines advanced on-device interfaces—such as hotword detection, voice control, and customizable buttons—with companion apps, cloud-based release management, and an expanding library of AI-powered audio applications. Key capabilities include Brand Agent, which lets enterprises deploy a voice interface in their own tone, language, and style, and Chat AI, providing hands-free conversational AI, translation, and note-taking. These features, built on OpenAI technologies, give users fast, natural access to services while allowing enterprises to deliver differentiated experiences without deep AI development. The platform supports multiple Bluetooth chipsets, offering hardware flexibility, extending product lifespans through post-purchase feature updates, and reducing obsolescence in a fast-changing industry.